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Source Tracking & Real-Time Routing

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JO
Jacob OwensTEAM1mo ago

Create and manage lead sources for your campaigns with dedicated DIDs, real-time agent availability, and automatic cost tracking. - **Source DIDs** — Assign a unique phone number to each lead source (affiliate, publisher, web form, etc.) so every inbound call is automatically attributed - **Ping/Post Routing** — Query agent availability in real-time before transferring a call, ensuring leads only route when agents are ready to take them - **Source Metrics** — Track cost-per-lead (CPL) per source and automatically calculate cost-per-acquisition (CPA) broken down by source, campaign, and agent - **Performance Visibility** — See which sources drive the highest conversion rates and lowest CPA across your campaigns

Activity

JO
Jacob OwensTEAMmoved this from Under ReviewIn Progress
Apr 15
JO
Jacob OwensTEAMmoved this from In ProgressCompleted
May 21
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Create and manage lead sources for your campaigns with dedicated DIDs, real-time agent availability, and automatic cost tracking.

  • Source DIDs — Assign a unique phone number to each lead source (affiliate, publisher, web form, etc.) so every inbound call is automatically attributed
  • Ping/Post Routing — Query agent availability in real-time before transferring a call, ensuring leads only route when agents are ready to take them
  • Source Metrics — Track cost-per-lead (CPL) per source and automatically calculate cost-per-acquisition (CPA) broken down by source, campaign, and agent
  • Performance Visibility — See which sources drive the highest conversion rates and lowest CPA across your campaigns